Issue # 1 – July 9, 2024

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PH Real Estate News

PSE Incorporates Realty Company with P1B Capitalization

The Philippine Stock Exchange (PSE) has established a new realty company, PSE Realty Inc., with a capitalization of P1 billion, allowing it to own and manage various types of real property. This strategic move aims to maximize and streamline the management of its real estate assets, which include nearly P1 billion worth of condominium units in Makati City.

  • PSE Realty Inc. is a wholly-owned subsidiary of the PSE.
  • The initial capitalization is P1 billion.
  • The new entity can own and manage all kinds of real property.
  • This move is expected to facilitate easier transactions involving PSE’s real estate assets.
Office Market in Regions Flourishes, Iloilo Leads

The regional office market in the Philippines is booming, with Iloilo emerging as a leading hub. Enhanced infrastructure and growing investments in various sectors are driving demand for office spaces outside Metro Manila, particularly in Visayas and Mindanao regions.

  • Iloilo is at the forefront of the regional office market growth.
  • Improved infrastructure boosts the attractiveness of regional office markets.
  • Increased investments across sectors drive demand for office spaces in regions.
Residential Real Estate Prices Increase in Q1 2024

Residential real estate prices in the Philippines rose in the first quarter of 2024, driven by higher demand and limited supply. The Bangko Sentral ng Pilipinas (BSP) reported a 5.6% year-on-year increase, reflecting robust market conditions.

  • Residential property prices increased by 5.6% in Q1 2024.
  • Rising demand and limited supply are key factors.
  • Market conditions remain strong according to BSP.
Megawide Expects Real Estate Venture to Flourish Next Year

Megawide Construction Corporation is optimistic about the prospects of its real estate venture in 2025, projecting significant growth and development. The company’s focus on infrastructure projects is expected to bolster its real estate portfolio.

  • Megawide anticipates robust growth in its real estate sector in 2025.
  • The company leverages its expertise in infrastructure to enhance real estate ventures.
  • Strategic developments and expansions are planned for the coming year.


Digital Marketing

PLB VFX: PropertyLimBrothers Seeks to Transform Property Marketing with Immersive VR Technology

PropertyLimBrothers (PLB) is revolutionizing property marketing by integrating immersive VR technology through their PLB VFX initiative. This innovation allows potential buyers to virtually tour properties, enhancing the buying experience and making it more engaging.

  • PLB VFX uses VR technology for virtual property tours.
  • Enhances buyer experience and engagement.
  • Part of a broader trend towards digital transformation in real estate marketing.


AI and Automation

The Transformative Impact of AI on Real Estate

Artificial Intelligence (AI) is revolutionizing the real estate sector by enhancing property management, customer service, and market analysis. AI applications in real estate include predictive analytics for property valuation, chatbots for customer interaction, and smart building management systems that optimize energy use and maintenance.

  • AI helps in predictive property valuation and market trends analysis.
  • Chatbots improve customer service and engagement.
  • Smart building systems optimize energy usage and reduce maintenance costs.
  • Enhanced data analytics allow for better investment decisions and risk management


Legal and Regulatory Updates

House Leader Backs Longer-Term Land Lease to Foreigners

A key House committee chair has endorsed a proposal to allow longer-term land leases to foreigners. This move aims to attract more foreign investments and boost economic activities by providing greater security and stability for foreign enterprises in the Philippines.

  • The proposal would extend land lease terms to foreigners.
  • Intended to attract more foreign investments.
  • Aims to boost economic activities and provide stability for foreign enterprises


Q & A Section

Submit Your Questions about Marketing, AI and Automation!

This is a place where I answer your questions about Online Marketing, AI, and automation in Real Estate.

Reply with your questions, and we’ll address them one issue at a time.


Upcoming Events

Best Practices in Detecting Fake Certificates of Land Titles

When: August 7, 08:45am to 12:00pm

Where: Zoom (Registration here)

Organizer: Center for Global Best Practices

  • Training focuses on detecting fake land titles.
  • Covers different types of titles and validation tools.
  • Aimed at real estate stakeholders including buyers, sellers, and financial institutions.

More info about the event here.


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